Some of the most useful insights are drawn
from unlikely parallels.
I recently went to a talk at The School of Life, a high-street philosophy faculty running short courses about the important questions of everyday life. It left me thinking and thinking as philosophy intends to. The session reiterated something I’d picked up on a while ago in Daniel Pink’s book…
Read more We brought our communications expertise and solid background of working creatively with hard to reach groups to a challenging but really interesting and important project the Home Office (HO) asked us to do. We’ve been working with HO to help inform a new campaign to reduce negative trends in sexual…
Read moreWe know making manageable healthy changes is often an attractive, yet illusive personal goal; so getting beyond the reasons for unhealthy habits can be tricky for the researcher and just down-right hard work for the individual! We recently completed an exciting piece of conceptual and creative development work for the…
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We’ve worked with the Olympic Delivery Authority (ODA) and M&C Saatchi over a series of projects to plan and develop a high profile behaviour change campaign for travel optimisation at the 2012 Olympics in London. We probed key business audiences and the general public for feedback on creative concepts and…
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For all kinds of reasons across a broad cross section of sexually active youth, safety and protection can be far from normalised or routine considerations. But getting into the minds of teenagers and finding out how best to help keep them informed, safe and avoid unwanted consequences, is not so…
Read moreIf you would like more information on our services, or to discuss your requirements in more detail, please do get in touch.
Define Research & Insight Ltd
Colton House
Princes Avenue
London
N3 2DB
United Kingdom